Casanova Brooks
Casanova Brooks

Licensed Agent

3 E’s in Real Estate: Identifying The Art Of What Matters


Table of Contents

There are 3 E’s in real estate that you need to focus on: Energy, Environment, and Economy. Many people get bogged down by the details of real estate, but if you keep these three E’s in mind, you can narrow your search and focus on what matters most.

Each of these factors is important, so understanding them is crucial to finding the right property. Let’s take a closer look at each one!

The 3 E's In Real Estate To Remember

home values


The first E is for energy. Real estate agents need a lot of energy. If you don’t have the power to keep up with the demands of the job and real estate transactions, you won’t be successful. You’ll be running around showing properties, meeting with clients, and working late. 

As a real estate agent, you are expected to help your clients through various tasks related to buying or selling a home. One of the most important aspects of your job is understanding the written agreement between the buyer and the seller. 

This document outlines all of the specific details of the transaction, including the price, any conditions that must be met, and other key information.

You will also need a good understanding of home values and different services to help your clients set a fair price for their property. In addition, you may be working with a property manager to keep track of rental agreements and ensure that everything is running smoothly.

E ensures you have the energy you need by exercising regularly. This will help you stay in shape and have the stamina to get through long days. You should also eat healthily and sleep. These things will keep your energy levels up. 

As real estate agents, we often have to juggle many different balls. We’re constantly meeting new people, showing properties to prospective buyers, acting as real estate brokers, and working on paperwork. 

It can be challenging to keep up with, and it’s easy to burn out in a real estate transaction. One of the best ways to ensure you have the energy you need to keep going is to exercise regularly. This will help you stay in shape and have the stamina to get through long days.

A real estate agent also has to be well-versed in communication skills in order to be successful. This is because the agent-client relationship is based on communication. The agent must be able to understand the client’s needs and wants, as well as explain the various aspects of the property management agreement. 

Furthermore, the agent must be able to effectively communicate with other members of the real estate agency, such as the property manager.

When you’re feeling overwhelmed, take some time to go for a walk or hit the gym. You’ll return feeling refreshed and ready to tackle whatever comes your way. Plus, it’s a great way to relieve stress.


Any real estate agent will tell you that attitude is everything when buying or selling a home. After all, the real estate market can be volatile, and it’s essential to project confidence and positivity to succeed. This positive attitude starts with the agent’s environment.

A well-organized desk, spacious office, and cheerful decorations convey that this professional is on top of their game.

home office

In contrast, a cluttered desk, cramped quarters, and faded photos give the impression that the agent is not particularly invested in their work. When choosing a real estate agent, potential clients will always gravitate toward those who exude confidence and positivity.

So if you want to be successful in the real estate business, create an environment that reflects your positive attitude.


Real estate agents need to get exposure if they want to be successful in the industry. The real estate business is all about networking and building relationships.

The more people you know, the more likely you will find a buyer or seller for your property. And the best way to meet new people is to get out there and start networking. Attend industry events, meet other real estate professionals, and join local organizations.

building a network

The more exposure you have, the better your chances of success. So get out there and start meeting people!

These are the three E’s of real estate- Energy, Environment, and Exposure. Keep these factors in mind as you pursue your real estate career, and you’ll be on your way to success.

casanovabrooksCasanova Brooks is a real estate entrepreneur. With a background as a licensed realtor at Berkshire Hathaway and currently serving as a Change Agent at eXp Realty, Casanova brings a wealth of expertise and experience to the table. Beyond real estate transactions, Casanova is a seasoned motivational speaker, author, and podcast host. His book, “Real Estate: Play the Game Like the Winners,” reflects his commitment to sharing insights and strategies for success in the ever-evolving world of real estate. Join him on his journey as he continues to make waves in the world of real estate and beyond.

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