Casanova Brooks
Casanova Brooks

Licensed Agent

New Real Estate Agent Tips in 2022


Table of Contents

Are you thinking of becoming a real estate agent? It can be a lucrative career, but it’s also important to know what you’re getting into.

There is a lot of information out there, and it can be tough to know what to focus on first.

In this blog post, we will provide some advice and new real estate agent tips on how to get started in the industry and succeed.

New Real Estate Agent Tips

Take Leads Seriously

Lead Generation

One of the most important things you can do as a real estate agent is to follow up with every lead.

You never know when someone is going to be ready to buy or sell, so it’s important to stay in touch.

The best way to do this is to create a system for yourself and make sure you stick to it.

Be responsive. Another key to success in real estate is being responsive to your clients.

People who are buying or selling a home are often under a lot of stress, so it’s important that you are there for them when they need you. Return calls and emails promptly, and be available to answer questions or show properties whenever possible.

When people feel like they can rely on you, they will be more likely to use your services.

Buying Leads is Not A Bad Option

Most new real estate agents understand that they need to generate leads in order to be successful. However, many are unaware of the fact that the majority of top-performing agents actually buy leads rather than relying solely on cold calling or door knocking.

There are a number of reasons why buying leads can be more effective than generating them yourself. 

  • It allows you to target a specific type of customer that you know is already interested in buying or selling property.
  • It saves you a significant amount of time and energy that you can then put into developing relationships with your leads.
  • It gives you the opportunity to build up a database of potential clients that you can draw upon for future business.

If you’re serious about becoming a successful real estate agent, then realize that buying leads is an essential part of the process.

This is not to say that you should never generate your own leads. In fact, there are certain situations where it makes more sense to do so.

For example, if you have a unique selling proposition or if you’re targeting a very specific type of customer.

But in general, buying leads can give you a much better return on investment and help you build your business more quickly.

Practice Your Scripts

As a new real estate agent, you will be expected to know your scripts inside and out. In order to succeed, you need to be able to deliver them with confidence and conviction. While it may seem tedious, taking the time to practice your scripts is essential.

One way to do this is to record yourself reading them aloud. Then, listen back and identify any areas where you trip up or sound unsure.

Another helpful tip is to practice in front of a mirror. This will allow you to see your body language and make sure that you are exuding confidence.

Finally, don’t be afraid to ask for feedback from experienced agents or mentors.

They can give you valuable insights into how you can improve your delivery.

Remember that confidence is key

As a new real estate agent, you may be nervous about competing against more experienced agents. While it’s true that they have an advantage in terms of experience, there are a few things that you can do to level the playing field.

One of the most important is to project confidence. Remember, people want to work with agents who are confident in their abilities.

So even if you don’t feel like it, make sure that you come across as being self-assured and knowledgeable. Another way to build confidence is by staying up to date on industry news and trends.

This will not only make you more confident when speaking with clients, but it will also make you more valuable to them. Finally, remember to always dress and act professionally.

This may seem like a small detail, but it can make a big difference in the way that people perceive you.

Consider Starting as an ISA/OSA

If you’re thinking about getting into the real estate business, you may want to consider starting your career as an Inbound Sales Agent (ISA) or Outbound Sales Agent (OSA).

Working as an inside sales agent or an outside sales agent can give you a chance to learn about the industry and build your skillset before getting your own real estate license. And, in many cases, you’ll be able to earn a decent salary while you’re still in training.

Of course, there are some downsides to starting your career as an ISA or OSA.

For one thing, you’ll be working under the supervision of a licensed real estate agent, which means you won’t have the same level of autonomy as a licensed agent.

Additionally, your earnings potential will be capped at a certain point. But if you’re willing to put in the hard work, starting your career as an ISA or OSA can be a great way to get your foot in the door of the real estate industry.

Consider Joining a Team

The benefits of joining a team are numerous. For one, you will have access to experienced agents who can show you the ropes.

In addition, teams often have more resources at their disposal, such as marketing budgets and administrative support staff. Being part of a team can also help you build relationships with other agents, which is essential for success in this industry.

Of course, there are also some drawbacks to consider.

You may have less freedom and flexibility when it comes to listing houses and working with clients. In addition, teams typically have higher expectations for production, so you will need to be sure that you are up for the challenge.

Ultimately, the decision of whether or not to join a real estate team is a personal one. But by considering the pros and cons, you can make an informed decision that is right for you.

Never Stop Saving


If you’re thinking about becoming a real estate agent, one of the most important things you can do is to start saving up now. That’s because real estate agents typically need to have a lot of money saved up in order to survive the first few years in business.

Why? Because it can take a while to build up a client base and start making regular commissions. In the meantime, you’ll need to cover your own expenses – and that can add up quickly.

So how much should you save?

As a general rule of thumb, it’s a good idea to have at least six months’ worth of living expenses before starting your real estate career. That way, if the business is slow in the beginning, you won’t have to worry about making ends meet. Of course, the more you can save, the better – but six months is a good starting point.

If you’re not sure where to start, there are plenty of ways to cut back on your spending and boost your savings rate.

For example, you could move to a cheaper apartment or have roommates to help reduce your housing costs.

Or, if you have any expensive hobbies, consider scaling back or giving them up entirely until your business starts to pick up.

By taking steps to save now, you can ease the financial burden in the early days of your real estate career.

Automation And Hiring: 2 Key Methods For Success

The new real estate agent has a lot to learn: the business, the local market, and the most effective way to run their business.

To sustain success in real estate, getting creative with finding time and energy for the business is important.

One of the best ways to do this is by automating anything that can be automated.

A few examples include: setting up listing alerts for new properties that fit your buyer’s criteria, setting automatic reminders for tasks like following up with leads, and using a chatbot on your website to answer common questions from prospects.

By automating these types of tasks, you’ll free up valuable time and energy that you can reinvest into other areas of your business. Additionally, consider hiring assistance for tasks that can’t be automated.

For example, many agents hire an assistant to help with administrative tasks, customer service, or social media marketing.

This allows you to focus on generating new business and growing your client relationships.

By automating and delegating where possible, you’ll set yourself up for long-term success as a new real estate agent.

Invest In Marketing Materials

Social Media Marketing

One of the best ways to get your name out there as a new real estate agent is to invest in marketing materials. Business cards, lawn signs, and flyers are all great ways to make potential clients aware of your services.

You can also create a website or blog to showcase your listings and attract buyers from all over the internet. In addition, consider taking out Ads in local newspapers and online directories.

By investing in marketing, you’ll be sure to see a return on your investment in the form of new clients.

This might seem like a lot of work, but remember that you don’t have to do it all at once. Start with one or two marketing channels and then gradually add more as you have the time and resources.

Keep in mind that first impressions matter, so be sure to put your best foot forward with whatever marketing materials you choose.

Develop a Strategy For Creating and Sharing Content on Your Chosen Platform

As a new real estate agent, one of the best things you can do is to amplify your personal brand on social media.

In today’s digital age, potential clients are more likely to find you online than through traditional methods like print advertising.

And with social media, you have the ability to reach a wide audience with your message.

To get started, choose one or two social media platforms that you feel comfortable using and that are popular with your target market.

Then, create a profile that presents you as a professional and trustworthy agent. Be sure to include information about your experience and credentials, as well as photos and videos that showcase your personality.

Finally, post regularly and interact with your followers to build relationships and establish yourself as an expert in your field. By following these tips, you can use social media to give your real estate career a boost.

Invest In A Solid CRM As Soon As You Have The Budget

A CRM, or customer relationship management system, is a tool that helps real estate agents keep track of their past and present clients, as well as potential clients.

By using a CRM, agents can easily see which clients they need to follow up with, schedule appointments, and track their progress in the sales pipeline.

While some experienced agents may be able to get by without a CRM, for new agents, investing in a good CRM early in their career can be hugely beneficial.

Not only will it help them stay organized and efficient, but it will also give them valuable insights into their business. With so much information at their fingertips, new agents who use a CRM will be better equipped to succeed in the competitive world of real estate.

Pro Tip:

While there are many different CRMs on the market, not all of them are created equal. Be sure to do your research and choose a CRM that will meet your specific needs as a real estate agent.


Pay Close Attention To The Location

When it comes to finding success as a real estate agent, location is everything. To maximize your earning potential, you need to be in an area where there is high demand for properties and ample opportunity for commission.

Of course, the best place to find these conditions varies depending on the current market and your own personal preferences.

However, there are a few general tips that can help you to choose a location that will suit your needs.

First, take a look at the average price of homes in the area. If the prices are too low, it may be difficult to earn a decent commission.

On the other hand, if the prices are too high, you may find yourself working with a limited clientele.

Another important factor to consider is population density. In areas with a high population density, there is often more competition among agents.

However, this also means that there are more potential clients to work with. By taking these factors into account, you can help to ensure that you find the right location for your real estate business.

Don't Ignore Health

We as real estate agents are always on the go and are never really in one place for too long. While this can be a great way to see different parts of the country, it can also make it difficult to maintain a healthy lifestyle.

To stay fit and healthy, it’s important to find ways to exercise while you’re on the road. One way to do this is to take advantage of hotel gyms and fitness centers.

Many hotels now offer state-of-the-art facilities that can help you to stay in shape while you’re traveling.

Another option is to pack portable exercise equipment, like resistance bands or a jump rope, in your suitcase.

This way, you can squeeze in a workout even if you’re in a cramped hotel room.

By making your health a priority, you can help to ensure that you’re able to stay focused and productive in your real estate career.

Build A Strong Network

In the world of real estate, your network is everything. In order to be successful, you need to have a strong network of contacts that you can rely on for support and advice.

These contacts can include other real estate agents, loan officers, title companies, home inspectors, and more.

One way to build your network is to attend local industry events.

These events provide a great opportunity to meet other professionals in your area and exchange business cards.

Another way to expand your network is to join a local real estate association. These associations often have monthly meetings that provide a great opportunity to network with other members.

By taking the time to build a strong network, you can set yourself up for success in the world of real estate.

Seek Out Additional Training Opportunities

When you’re new to the real estate industry, it’s important to seek out additional training opportunities. There are many different aspects of the business that you need to learn in order to be successful.

From understanding the legal side of things to learning how to negotiate with buyers and sellers, there’s a lot to take in.

And while you can always try to learn as you go, it’s often helpful to have some formal training.

There are plenty of short courses and evening classes available that can give you a comprehensive overview of the business.

You can also find mentors or shadow experienced agents to get a first-hand look at how the business works. The more knowledge you have, the better equipped you’ll be to succeed as a real estate agent.

Master Your Presentation Skills

Master Your Presentation

It’s no secret that first impressions are important. In the world of real estate, your presentation skills can be the difference between landing a listing and being passed over by a potential client.

That’s why it’s so important to take the time to perfect your pitch. When you’re meeting with a potential client, be sure to dress the part and exude confidence.

Your goal should be to show them that you’re the best person for the job. In addition to your appearance, it’s also important to focus on your body language.

Make sure you’re making eye contact, smiling, and speaking clearly.

By taking the time to master your presentation skills, you can help to ensure that you make a great first impression on every potential client.

Get Your Real Estate License

We just can’t emphasize enough how important it is to get your real estate license. In order to work as a real estate agent, you must be licensed by the state in which you plan to do business.

The process for getting your license can vary depending on where you live, but it typically involves taking a pre-licensing course and passing an exam.

Once you have your license, you’ll need to renew it every few years.

The requirements for renewal can also vary by state, but they usually involve completing continuing education courses.

While getting your real estate license may seem like a daunting task, it’s absolutely essential if you want to have a successful career in the industry.

Set A Schedule And Stick To It

When you’re first starting out as a real estate agent, it’s easy to get overwhelmed by the sheer number of things you need to do.

From showing homes to potential buyers to meeting with sellers to sign the paperwork, there’s a lot to keep track of.

One of the best ways to stay on top of everything is to set a schedule and stick to it.

Decide which days you’re going to work and which days you’re going to take off, and then stick to that schedule as much as possible.

Of course, there will be times when you need to deviate from your schedule, but try to keep those deviations to a minimum.

Setting a fixed schedule will help you stay organized and ensure that you’re making the most of your time.

Make Learning Your Top Priority

Being a successful real estate agent requires ongoing learning. The real estate market is constantly changing, and new technologies and regulations are constantly being introduced.

To be successful, you need to continually educate yourself on the latest trends and developments. The best way to do this is to take courses and attend industry events.

However, it’s not enough just to learn new information – you also need to apply what you’ve learned to your career.

Real estate is a competitive industry, and the only way to stay ahead of the competition is to continuously improve your skills and knowledge.

By keeping up with the latest trends and developments, you’ll be able to provide your clients with the best possible service and earn their trust for years to come.

Investing Is Crucial

Investing in your business is essential if you want to be successful as a real estate agent.

While you may be tempted to save money by skimping on things like marketing and professional development, doing so will only hurt your business in the long run.

To be successful, you need to be willing to invest in your business. This includes things like taking courses, attending industry events and hiring a professional photographer to take pictures of your listings.

Investing in your business will help you attract more clients and close more deals, which will ultimately lead to increased earnings.

New Real Estate Agent Tips Clients

Choose Two Additional Lead Sources

There are many different lead sources for real estate agents, but not all of them are created equal.

Some lead sources, like cold calling, are very time-consuming and may not produce the best results. While others, like online leads, can be very effective but can also be very expensive.

To be successful as a real estate agent, you need to focus on generating quality leads from a few select sources. For example, you might choose to focus on generating leads from online listings and referrals from past clients.

By choosing two or three lead sources and committing to them, you’ll be able to generate the highest quality leads and close more deals.

Improve With Practice And A Growth Mindset

A growth mindset is a belief that you can improve and grow in every area of your life. This includes your business, your career, and your personal life.

If you want to be successful as a real estate agent, you need to never stop believing in yourself. By continuously learning and growing, you’ll be able to achieve success in all areas of your life.

The best way to cultivate a growth mindset is to read books, take courses, and attend industry events.

By continually learning and expanding your knowledge, you’ll be able to develop a growth mindset and achieve success in all areas of your life.

Strategize and Implement Systems for Maximum Efficiency

As a real estate agent, you’ll be wearing many hats.

You’ll be responsible for marketing your business, generating leads, showing properties, and closing deals. To be successful, you need to strategize and implement systems that will help you work more efficiently.

For example, you might want to create a system for follow-up calls after showings or develop a lead generation system that automates some of the work.

By implementing systems and strategies, you’ll be able to work more efficiently and close more deals.

Choose The Right Real Estate Brokerage

Real Estate Brokerage

When you’re ready to take the plunge into real estate, one of your first big decisions will be which brokerage to partner with. The right brokerage can make all the difference in your success as an agent, so it’s important to do your homework before making a decision.

Here are a few things to keep in mind as you narrow down your options.

First and foremost, you want a brokerage that has a good reputation and is well-respected in the industry. You’ll also want to make sure they have a strong presence in your target market.

Additionally, consider what kind of training and support they offer agents. Make sure they have a robust mentorship program and plenty of opportunities for continuing education.

And finally, don’t forget to factor in the commission split. Ultimately, the perfect brokerage for you is one that will help you succeed both personally and professionally. With a little research, you’re sure to find the perfect fit.

Play The Long Game

Success in real estate takes time. There’s no overnight success story here. If you’re patient and you play the long game, you’ll be rewarded with a successful career in real estate.

Like any business, real estate has its ups and downs.

There will be times when you feel like you’re on top of the world and times when you feel like you’re struggling to keep your head above water. But if you stick with it and focus on your long-term goals, you’ll eventually achieve success.

Build a Lead Generation Plan With Your Character

When you’re a new real estate agent, it’s essential to create a lead generation plan based on your unique qualities. This will help you attract the right clients and stand out from the competition.

One way to do this is by identifying your strengths and using them to your advantage. For example, if you’re a people person, consider hosting open houses or holding meet-and-greet events.

If you’re good at marketing, make sure to use eye-catching visuals in your listings and social media posts. And if you’re knowledgeable about the local market, share that expertise with potential buyers and sellers.

By leveraging your best qualities, you’ll be able to generate leads and close deals more effectively.

A Website is A Must

A great website is essential for any business, but it’s especially important in the real estate industry.

Your website is often the first point of contact between you and potential clients, so it needs to make a good impression.

Make sure your website is easy to navigate and that it contains all the information potential clients might be looking for. Include your contact information, list of services, and client testimonials. And be sure to showcase your listings prominently.

Track Your Finances

Real estate is a business, and like any business, it’s important to track your finances carefully.

Keep tabs on your income and expenses, and make sure you’re staying profitable. This will help you make smart decisions about where to invest your money and how to grow your business.

By tracking your finances, you’ll be able to identify areas of opportunity and make changes that will help you achieve your long-term financial goals.

Build And Organize Your Database

A database is a crucial tool for any real estate agent. It’s a place where you can store information about your clients, leads, and past transactions.

Your database will help you stay organized and keep track of important details. It will also make it easier to follow up with clients and generate new leads.

There are a number of different software programs you can use to build and organize your database. Find one that’s right for you and make sure to keep it up-to-date.

By building a strong database, you’ll be able to better manage your business and grow your career.

Create a ‘Loose’ Business Plan

When you’re starting out in real estate, it’s important to have a business plan. This will help you map out your goals and create a path to success.

But don’t get too bogged down in the details. Real estate is a dynamic industry, and your business plan will inevitably change as you grow and adapt.

So instead of creating a rigid, inflexible plan, focus on creating a ‘loose’ business plan. This will give you the flexibility to make changes as needed and adapt to the ever-changing real estate market.

By having a loose business plan, you’ll be able to adjust your course as needed and still achieve your long-term goals.

Track And Measure Everything

As a real estate agent, it’s important to track and measure your progress. This will help you identify areas of opportunity and make changes that will help you grow your business.

There are a number of different metrics you can track, but some of the most important include:

  • Number of leads generated
  • Number of appointments set
  • Number of listings sold
  • Number of buyers helped
  • Total commissions earned

By tracking these metrics, you’ll be able to see how your business is performing and make changes that will help you achieve your goals

Know Your Story and Sell It

Successful real estate agents have a ‘story’ that you can sell to potential clients.

Your story should highlight your best qualities and explain why you’re the best person to help them with their real estate needs.

It should be clear, concise, and easy for potential clients to understand. And it should be something you’re comfortable sharing with others.

By having a strong story, you’ll be able to better connect with potential clients and close more deals.

Treat Every Lead Like An Age-Old Customer

Real estate is a people business. And in order to be successful, you need to build relationships with potential clients.

This means going above and beyond to provide them with the best possible service. It means being responsive to their needs and always putting their best interests first.

And it means building a rapport with them so they feel comfortable working with you.

By building strong relationships with potential clients, you’ll be able to serve their needs better and close more deals.

Get Comfortable on Video

Get Comfortable on Video

In today’s digital world, video is a powerful marketing tool. And as a real estate agent, you need to be comfortable using it.

Video is a great way to connect with potential clients and build relationships. It’s an evergreen real estate agent advice. It’s also an effective way to show off your listings and generate leads.

So if you’re not already using video, now is the time to start. Get comfortable being on camera and start incorporating video into your marketing strategy.

Make Your Calls Count

As a real estate agent, your time is precious. And with the average agent making hundreds of calls per week, it’s important to make sure each call counts. This means being prepared before you make each call. Have a script or list of questions ready so you can make the most of your time on the phone.

It also means being clear and concise when you’re speaking to potential clients. Get to the point and don’t waste their time.

And finally, it means following up after each call. Send a thank-you note or email, and make sure to include your contact information so they can reach you if they have any questions.

By making your calls count, you’ll be able to better connect with potential clients and close more deals.

Are you interested or committed?

A successful real estate agent is someone who is interested in the industry and committed to their career.

If you’re not interested in real estate, it’s unlikely that you’ll be successful in the industry. The same can be said if you’re not committed to your career.

In order to be successful as a real estate agent, you need to be passionate about what you do and willing to put in the hard work required to succeed.

If you’re not sure whether or not you meet these criteria, ask yourself this question: would I still be doing this if I wasn’t getting paid? If the answer is no, then it’s probably time to reconsider your career choice.

Being a successful real estate agent takes a lot of work, but it can be a very rewarding career. If you’re willing to put in the time and effort required, you can achieve great things in the industry.


If you’re an aspiring real estate agent, these new real estate agent tips will help you get started on the right foot. By leveraging your best qualities, building a great website, and tracking your progress, you’ll be well on your way to a successful career in real estate.

casanovabrooksCasanova Brooks is a real estate entrepreneur. With a background as a licensed realtor at Berkshire Hathaway and currently serving as a Change Agent at eXp Realty, Casanova brings a wealth of expertise and experience to the table. Beyond real estate transactions, Casanova is a seasoned motivational speaker, author, and podcast host. His book, “Real Estate: Play the Game Like the Winners,” reflects his commitment to sharing insights and strategies for success in the ever-evolving world of real estate. Join him on his journey as he continues to make waves in the world of real estate and beyond.

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